How can you make sure that your customers stay customers for life? A customer retention programme is something every established small business should have in place but what is a retention plan and what should it include?

Small business owners seem to think that the customer is merely an interference. But how can you get your customers all pumped up and ready to do business with you again?

The telephone can be a great tool to provide exceptional customer service but it can also destroy a customer�s perception of your service. What steps can you take to ensure it adds something positive to the customer experience?

You can have the best products but unless you are a �customer focused� business this counts for nothing. So what can you do to build a business which focuses outwardly on the customer, and not inwardly on the business?

If you have a no refund policy, many customers will either not make a purchase or buy less merchandise. These customers are reluctant to spend their money, in case the product isn�t right. Yes, they could exchange it for other merchandise. However, if you don�t have what they want currently, you have their money and they have nothing.

Communication is one of the most important industries in the world. People have a need to talk, to get in touch with their friends and family, no matter where they are in the world. We started with letters sent with any individual traveling in that direction, which progressed to the postal system. With the advent of the Internet, we exchanged snail mail for email and later instant messengers Somehow though, it just wasn�t enough. We needed to hear their voices not just rea...

Just about everyone goes trough the hassle of removing unnessecary spam messages in their inbox every day. Here are some steps that will help you to have a clean email address as long as possible.

Sometimes we need to be told outright what�s going on, how to do something, how to make it, without huge amounts of hype, gloss and flash and he does just that.

Not many would be aware of this, but the government has legislation for health and safety of people at work. The Health and Safety at Work etc Act 1974 requires the employers to have proper health and safety management systems at work.

Consumers will spend millions of dollars on electronics this year. Now we all know the frustration that can quickly set in if the new piece of electronic equipment you purchased doesn't work as described out of the box. That situation can be even more frustrating if there are children involved.