Your POS system generates key statistics that tell you about your Retail sales performance. These key statistics are: Average sale, Transactions per hour, Items per sale, Conversion rate, Sales per hour. But did you know that tracking these statistics on an individual Salesperson basis can lead you to focused clues about improving individual performance. Most POS systems don�t enable you to track individual sales performance or generate individual KPIs (key performance in...

Help your customers make informed purchasing decisions!

It didn't take much to convince me to leave Toronto Canada in the middle of winter and go to Scottsdale Arizona. Little did I know how much that trip would change my outlook on selling.

Americans have always taken pride purchasing products "Made in the U.S.A.," but did you know that Chinese consumers' hunger to buy our homegrown goods is steadily increasing?

Know your customer, know your customer, know your customer. Three very important rules of business. But let me ask you this: How well do your customers know YOU?

The words " business proposal " are expected by any sales representative, marketing or public relations person. Even if writing a business proposal doesn't represent a very pleasant activity, marketing reprezentatives are happy to do it as they see a potential business opportunity.

Learn how to use psychology to increase sales. Learn the tricks of the trade that reel in customers and convert leads to sales.

Some people in sales think a lead is a name from a list. That�s not correct. A name from a list is not a lead--it�s a suspect, a total stranger and it does not matter if they meet some criteria (e.g. age, occupation, net worth). A true lead meets your criteria AND has expressed interest in what you offer. Specifically, the lead has responded to an email, a print ad, a piece of direct mail, etc. A true marketer and sales professional only contacts people that have first expre...

The biggest mistake businesses make is to focus all their marketing effort and budget on getting new customers. Research has shown that it costs up to 6 times more to get a new customer than to retain or sell to an existing one. And this is the key. Concentrate on selling more to your existing clients. We explore the steps you can take to tease more profit from your client base.

Millions of people are getting their fashion fix from buying wholesale handbags online. They know that websites that offer wholesale handbags can give better prices. They also know that wholesale handbags also feature more variety than a typical boutique.