The Marketing Hits' Formula and its implementation method allows for marketing innovation that will be accepted with immediate enthusiasm by target consumers and will spread virally.

Creating Customer Loyalty for Your Business Strategize and Plan For Loyalty! These four factors will greatly affect your ability to build a loyal customer base: 1. Products that are highly differentiated from those of the competition. 2. Higher-end products where price is not the primary buying factor. 3. Products with a high service component. 4. Multiple products for the same customer. 1. Market To Your Own Customers Giving a lot of thought to your m...

The main reason for the general fascination with brands is their ability to provide the consumers an extra value in addition to what the product\service\company themselves can provide. A value which becomes the major motivation for consumers to desire the product.

Calendars make great gifts for friends and loved ones. They make great gifts for friends and loved ones.

A good brand name is important. To the outside world, the brand name represents who you are and what you do.

Colors have a hypnotic effect on people. Many people feel drawn to azure blue, for instance. The odd thing about blue is that it can make you feel trusting. It is subtle. You are probably not aware of it. Other colors work in the same way. Shades of colors also have a subtle effect on your mood. Bars are often decorated in dark shades of red, grey or blue in order to soothe customers into staying. Kindergartens are filled with pastel shades to keep children happy. How c...

When you think about marketing, chances are pretty good that cartoons and talking animals aren�t the first thing to pop into your mind. You�re probably processing numbers, identifying markets, and looking for ways to cut costs.

Every great performance goes out with a bang, right? My favorite finale has always been fireworks. Whether it�s the end of the day at Disney World or a Fourth of July Celebration, I enjoy the bright colors and loud sounds of the explosions.

Why does your business need a business card?

What do the world�s most successful people know that you don�t? This article explores the secret to success that has worked for tycoons such as Andrew Carnegie, Henry Ford and John D. Rockefeller.