With the huge boost in the number of businesses marketing on the internet, gone are the days of just adding your site with a explanation of your product or service and sit back and watch the traffic roll in. Daily we have to keep have to watch closely some of the new technology and methods to optimize our web sites to ensure that we receive enough traffic to help our business. This requires either an expert to do it for you or you have to keep up to date with a technology that is constantly being upgraded. Today we are competing with thousands perhaps millions of sites all offering related products. We are becoming dependant on the search engines like Google and Yahoo to promote our websites but to achieve a share of the traffic it is important that we know how to strategically place keywords or phrases on our web pages. One of the most effective tools in marketing your site is to use keyword articles. It is important that the keywords you use are not only pertinent and descriptive for your site but also they must have a high number of searches. It is not going to help bring traffic to your site if a keyword is only searched for a few times a month. Another aspect to watch is if your website has a lot of competition then strategic keyword placement is very important. When someone types a keyword into a search engine the search engine uses an algorithm to sort out the most pertinent web pages from the database and then ranks them and then displays them. Tactical placement of keywords then becomes a factor in how high your website is ranked. Choosing the right keywords is perhaps the most important aspect. There is software today than can help you analyze keywords and which ones are the most effective and get the most searches. When trying to decide on keywords try to put you in the place of the person searching. If for example my site sells holiday accommodation in Greece and I am looking for a holiday in Greece work out what you are looking for. Using software designed to analyze keywords this will tell you how many times it is searched for and the number of competing sites and also the ratio of click through to the number of searches. Once you have found the best keywords for your site you can further reinforce the efficiency of your keywords by including With the huge boost in the number of businesses marketing on the internet, gone are the days of just adding your site with a explanation of your product or service and sit back and watch the traffic roll in. Daily we have to keep have to watch closely some of the new technology and methods to optimize our web sites to ensure that we receive enough traffic to help our business. This requires either an expert to do it for you or you have to keep up to date with a technology that is constantly being upgraded. Today we are competing with thousands perhaps millions of sites all offering related products. We are becoming dependant on the search engines like Google and Yahoo to promote our websites but to achieve a share of the traffic it is important that we know how to strategically place keywords or phrases on our web pages. One of the most effective tools in marketing your site is to use keyword articles. It is important that the keywords you use are not only pertinent and descriptive for your site but also they must have a high number of searches. It is not going to help bring traffic to your site if a keyword is only searched for a few times a month. Another aspect to watch is if your website has a lot of competition then strategic keyword placement is very important. When someone types a keyword into a search engine the search engine uses an algorithm to sort out the most pertinent web pages from the database and then ranks them and then displays them. Tactical placement of keywords then becomes a factor in how high your website is ranked. Choosing the right keywords is perhaps the most important aspect. There is software today than can help you analyze keywords and which ones are the most effective and get the most searches. When trying to decide on keywords try to put you in the place of the person searching. If for example my site sells holiday accommodation in Greece and I am looking for a holiday in Greece work out what you are looking for. Using software designed to analyze keywords this will tell you how many times it is searched for and the number of competing sites and also the ratio of click through to the number of searches. Once you have found the best keywords for your site you can further reinforce the efficiency of your keywords by including keyword articles that describe a holiday or the benefits of a holiday apartment in Florence. Make sure you use the keywords that in the title of the article and in the first paragraph. The keyword can also be used in the text of the article but don't saturate the article. Keyword articles that describe a holiday or the benefits of a holiday apartment in Florence. Make sure you use the keywords that in the title of the article and in the first paragraph. The keyword can also be used in the text of the article but don't saturate the article.
