So you have a new and bright web site that you will be putting in circulation very soon, you will need advertising for this site to make a big splash on the market. How does one go about writing a big press release for an impending site introduction?

Jo knew that events could be advertised in the Trade Magazines linked to her company's line of business but, as a newcomer to event organization, with a non-existent advertising budget and with no marketing expert at her elbow; where should she begin? Some of the best advertising you can get is editorial written about your event or your company. Print media like trade journals, magazines and newspapers are often looking to fill their pages and you may have noticed that art...

All the diversity of advertising texts can be divided into four main groups: informational, reminding, urging and persuading.Informational texts should be simple and brief. Reminding texts are succinct. Urging texts should repeat the name of the product many times. Persuading texts emotionally concentrate the reader�s attention on the advantages of the product. The key elements of all the advertisements.

Design is the frontier of every art. It is the one responsible in attracting the viewers the moment you stare at it. It can either hold you or let you go.

Results from the effort of one person are more than doubled when a second person joins the first person.

Telemarketers... ooohhh... I'll bet we've all got a nice story to tell about these guys & gals don't we? Well here's a story i'll never forget and I'll show you how to turn a sales call into a sale for you!

We all see adverts on the side of trucks and other vehicles on a daily basis. This is one of the secrets that all businesses can take advantage of. Imagine sponsoring your local truck company by supplying them with a tarp, You get free advertising and they get free protection for their truck.

Pumps or circulator pumps are an integral part of any hydronic system when installing or adding radiant heat to homes and businesses.

The need for surveys in the business world is clear. With surveys a company can better understand it's customers and potential demographics.

Do subliminal advertising techniques really work? They sure did for me. Here are a few of the best to use or watch out for.