Blast Your Way Out Of A Slump With 4 Simple Tactics
Every business goes through a �slump.� Hey, you�ve been raking in the bucks when... blam, you�re up against a brick wall. The customers seem to have forgotten you exist, and the bills pile up. Don�t despair... you�re not alone. I know that doesn�t fix one thing for you right now, but find comfort in the fact that slumps don�t last forever. Most businesses make it through, and with these 4 sure-fired �slump blasters,� you�ll make it too. Why? Some slumps are to be expected. Seasonal workers expect to have some down time during the �off season� months. Other slumps sneak up when you are doing your darnedest to market and implement every up-to-date marketing strategy in the book. Could it be that... * A recent change in your advertising campaign has gone sour? * A savvy competitor has �one up� on you? * Major news is affecting the entire industry? Once you�ve properly identified the cause, you can develop a counter strategy to boost yourself back into the black. What If There�s No Obvious Cause? When there is no apparent reason or catalyst, you can safely identify it as a normal business slump. Let�s face it... you�ve hit a normal business slump. You need to put these 4 tactics into action. 1. Develop a special deal for your existing clientele. Make it short. Make it quick... put a deadline on the offer. Let them know as cheaply as possible that you�ve got a deal they can�t pass up... if they hurry! Get them into action. 2. Let your prospective customers in on the secret. Get them hustling to get in on the deal, before it�s too late. 3. Call your trusted, long-time customers and let them know you need their help. Ask them for referrals, and remember to reward their effort. They�ll feel like heroes and will bask in your appreciation. 4. Temporarily blitz �quick� advertising media with your deal. Get the information out quickly, and you�ll start seeing results quickly. Sometimes a little quick action is all it takes to boost things back into their perspectives. Hurry! Get your customers moving!
