Whether you are marketing on-line or off-line, your potential customers are scared, scarred, and skeptical. Consumers, today, are quite resistant to sales messages.

There has been a virtual explosion of social networking sites in the past couple of years. Even the big players like Google, Yahoo and MSN are getting into it. With so much interest in how social networks work, one begins to wonder if there is marketing potential within these social networks? I've been watching social networking for some time now. In fact I'm a member of various social networking sites including http://www.myspace.com/ and https://www.linkedin.com just ...

Social Bookmarking could be one of the best things that ever happened to websites and blogs. Basically Social Bookmarketing sites allow users to create a set of content bookmarks. These bookmarks are organized by tags, which are (usually) arbitrary words or phrases the user can assign to content. This gives the user a way to classify, rank and organize content using tags. The most popular Social Bookmarking Site is del.ici.ous, which has millions of users. Social Bookma...

Since text messaging first became available in 1996 it has a mass market communication platform and a cultural phenomenon of the 21st Century. The use of SMS will continue to grow as companies turn the service into a critical business function. Text messaging's ability to immediately reach a customer anywhere and its low cost offer the ability to reach customers (external and internal) with a personally targeted message delivered �into their pocket in real time�. Used p...

Are you confused about how to protect your invention and profit from it? This series of 10 articles is a patent and marketing primer for inventors that answers your most commonly asked questions.

Are you confused about how to protect your invention and profit from it? This series of 10 articles is a patent and marketing primer for inventors that answers your most commonly asked questions.

Today�s largest businesses are really taking blogging seriously. They are not about to sit back and let the rest of the world reap the advantages while they don�t. Successful business people are intelligent. They know how much blogging can connect people together. They know that by using blogs within their organizations, they can easily and cheaply build better businesses. If you are curious about how to make blogging work for your business and how to get visitors to your blo...

A tell a friend script is a form on a web page where you can fill in your name and e-mail address and the e-mail address to one or more of your friends. It will then send a message to your friends and tell them you recommend them to take a look at the site were you filled in the form. Since your friends know you, they will most likely go take a look. A tell a friend script can be a very powerful viral marketing method if you use it the smart way.

Marketing is not like the family vacation. If you're like the kids asking, "Are we there yet?", you probably won't get the results you're looking for with your marketing.

Discover the secrets of effective marketing for small businesses in this helpful article. You'll find seven suggestions for driving revenue at little or no cost.