With the competitive industry that the present world has businesses must be able to deliver a well organized and detailed presentation. Mainly the utilization of an effective ad campaign tool would be a great factor for your business success. Making use of signs and banners for your presentation will greatly aid in delivering a valuable product presentation. The window signs in particular are widely used promotional tool in filling up a window space for companies� recognition and product endorsement. Primarily they are designed and produced through the state-of-the-art design computerized facilities or can also be possible done by appropriate design at hand. Moreover in designing for your window sign there are several tips you have to keep in mind: 1. You have to know what your sign�s over all purpose � mainly the purpose of your material is to efficiently deliver your message toward your audience and vice versa. For your audience to recognize the products and service that your company is offering. 2. What kind of approach you are about to give to your audience � an informative and persuasive approach will be a good way of gaining confidence from your targeted audience. 3. What message you want to communicate � an effective communication is great way of bridging the gap among businesses and its customers. By effectively delivering a well detailed presentation will give your audience a thorough understanding on what is being promoted. 4. Target audience � in producing ad campaign tools you have to specify who your audiences are. This is for you to come up with an appropriate design that will match with the taste of your audience. In order to avoid wastage of material you have to clearly specify your target audience in order for designers to come up with a design that will perfectly suit with your audience tang. 5. The viewing distance � window signs must be viewed in its farthest distance in order for customers to easily recognize the products promoted. The farther it�s viewing distance the more chances of catching customers attention. Furthermore, a well developed and produced window signs can bring a good communication medium that will respond with the mobile standard of living. The visibility and gigantic feature of your material will increase your businesses range and as well as expand your companies� ability to speak with the passersby. With these grounds for sure you will be able to increase your sales and as well as boost up your companies earnings.