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Main » Articles » Businnes » Marketing

Vintage Posters as Valuable Investments
Advertising posters have first become popular in the 1800s. The method of printing known as stone lithography was first developed for posters in this period. This printing method was an exciting form of art that brought out colors for people to see. Today, posters are available in all forms and sizes and are used for many different reasons. At present, vintage posters are adorning the walls where fine arts used to hang. These posters, who have its roots in the later part of the 19th century, have been one of the most effective forms of vintage graphic design. They have been used in a wide range of fields from fashion and entertainment to advertising. Some people buy posters with a specific color scheme or subject matter but others look for the works of a particular artist. The price of a particular vintage poster will most likely depend on its condition, artist, and the image itself. Nonetheless, the size of the poster does not always determine the value of the poster; hence, the better the condition of the poster the higher its price. People usually buy vintage posters for a number of reasons. Some buy them to use as decorations in their living rooms and others, especially business owners, buy them to display in their lobby or in conference rooms and showrooms. This way they can create an atmosphere pleasing to their customers and employees. Restaurants and hotels also use them to improve the atmosphere in their businesses. There are several online stores today that sell original vintage posters. By original it is meant that if a poster reads 1920 it must have been printed in 1920. For a buyer, it is difficult though to determine whether the posters are really authentic original posters. The only thing you can do to be certain that you are indeed getting original prints is to buy from reputable and knowledgeable dealers. As the first modern advertising medium, posters that have survived the years have proven to be striking decorations or advertising tool that is aimed at delivering a punch to passers-by. Be wary though for forgeries. Remember that as opposed to lithographic prints, forgeries can be revealed through careful inspection. Thus, is you seek authentic original vintage posters always deal with vendors that you are familiar with. Keep in mind that vintage posters could be a wise investment and good collector�s items, so make the right choices and deal with the right people.
Category: Marketing | Added: admin (29.03.2009)
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